Take a look at some of our handy tips and advice to
help you plan your perfect direct mail camapign.
5 Tips for Fundraising Managers when using direct mail
Want to make the most of your direct mailing campaigns? Here are five tips from the experts that will help you achieve fundraising success
Travel, leisure and tourism: Why direct mail should be part of your integrated marketing plan.
Find out why so many businesses in the travel, leisure and tourism industry are choosing to use Direct Mail as a part of their integrated marketing plan.
5 reasons your direct mail may not have worked
Direct mailing is a highly effective form of marketing, but it isn't always successful. Here are the most common reasons why.
What could you improve on your doormat? 3 direct mail mistakes and how to avoid them
Make sure your next mailing campaign is a success by avoiding these common direct mail mistakes.
#DMPersonalisation: Using direct mail personalisation to drive sales
When it comes to bulk mail and direct mailing, personalisation matters. Find out how using it can drive sales.
Tips for creatives when designing direct mail campaigns
Here’s our handy cheat sheet for creatives who want to get ahead with designing direct mail.
Direct Mail Personalisation, it's not as expensive as you think
Direct mail doesn't have to be expensive, With The Mailing People you achieve more with your budget, whatever the size and nature of your project.
#DMGuru: Tips for Personalising your Direct Mail campaign
Here are some favourite personalising tips from direct mail experts at The Mailing People to help get your mail marketing campaign off to a good start.
What could you improve on your doormat? 3 more Direct Mail mistakes and how to avoid them
When it comes to successful direct mail, it all begins on your doormat. How to avoid the 3 most common direct mail mistakes.
#DMPersonalisation: It's not all about e-mails! Direct Mail can be personalised too
Whereas most email marketing templates are fairly simple, digital printing allows more scope to be personal when using direct mail.
#DMGuru: Tips for packaging your Direct Mail campaign
Here are some tips from The Mailing People to help you get your packaging right and bring in the best possible results for your mail marketing campaign.
4 ways to reduce the environmental impact of your Direct Mail campaign
You may be concerned about the environmental impact of direct mail when you are considering direct mail solutions as part of your marketing mix.
#DMPersonalisation: Improving your Direct Mail ROI through personalisation
Return on investment (ROI) is what drives your campaigns. As you analyse your stats, facts and figures, you’ll see where you can improve ROI,
#DMGuru: Tips for measuring your Direct Mail campaign success
How do you measure the success of direct marketing within your own business? Here are four top tips from The Mailing People on how to measure direct mail
3 doormat triumphs! Direct mail that stands out and gets action
As with all direct mail campaigns there are good practises and bad practises and we thought we'd show you some examples to help you on your way.
To get the reaction you want, it’s essential that you send a clear message to your target audience. Here are 4 tips for direct mail success from TMP
What are the advantages and disadvantages of Direct Mailing?
Direct mail is the best method for getting a message direct to a specific target audience, but what are the advantages and disadvantages of direct mailing?
How Much Does Direct Mail Cost
If you are considering a direct mail campaign you might be wondering, how much does direct mail cost?
All You Need to Know About GDPR for Print and Direct Mail
It’s time we talked about GDPR and why it’s so important in the print and direct mail industry right now.
Why Data Auditing is Essential
Data auditing is the auditing of data to assess its quality or for a specific purpose.
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