ISO 27001
Certified
Recyclable
Poly as Standard
Royal Mail
Accredited
Free
Data Audit
3-4 Day
Turnaround
Fundraising Pack Mailing
A fundraising pack has more components than almost any other mailing format – appeal letter, gift form, Business Reply Envelope, Gift Aid declaration and sometimes a gift. Every item needs to be in every pack, in the right order, with the right personalisation. A fulfilment error in a fundraising mailing is not just a cost, it’s a donor relationship at risk.
We work with charities of all sizes, from national organisations running acquisition campaigns at volume to local charities sending a few hundred annual appeal letters. Your donor data is handled under ISO 27001 certification. Our hand fulfilment team assembles complex packs accurately and our variable data printing personalises every letter and giving device to the individual donor.
The process, end to end
1. Donor data audit
Send us your donor or prospect file. We can run a free GDPR-compliant data audit including suppression checks, address validation and deduplication before print is committed.
2. Print and personalisation
Appeal letter, giving form and any other variable items are personalised via variable data printing. Donor name, giving history, suggested ask amounts and Gift Aid declaration are all variable per recipient.
3. Pack assembly
Hand fulfilment team assembles packs unsuitable for machine fulfilment in the correct order. Variable items – different giving devices or BRE formats per donor segment – managed accurately.
4. Despatch
Sorted by postcode and despatched using Mailmark® barcodes with Advertising Mail rates applied where eligible.
Suppression and data hygiene matter more in fundraising
Mailing a deceased donor is one of the most damaging things a charity can do. We suppress against the Bereavement Register and Mortascreen as part of our standard data audit process.. These checks are included in our free data audit.
You might also need
Let’s talk about your mailing.
Whether you have a brief ready or you’re still planning, we’re happy to advise. Our data audits and postage advice are always free, with no obligation.
Or email us at enquiries@themailingpeople.co.uk
Call us at 023 9237 7900
Frequently Asked Questions
Yes, variable data printing allows the suggested ask amounts, donor name, giving history reference and Gift Aid wording to be individualised per recipient from your donor data file.
Yes, cold acquisition packs, warm donor packs and lapsed donor packs often have different contents – different letter versions, giving devices and inserts. We manage variable enclosing across segments from the same production run.
Yes, Bereavement Register suppression checks are part of our standard data audit for charity mailings. Mortascreen suppression is also available. These are included in the free data audit we offer before every mailing.
Yes. Legacy campaign mailings and in memoriam tribute packs are handled by our hand fulfilment team. We understand the sensitivity required in these mailings and handle them accordingly.
Royal Mail Advertising Mail is the standard route for charity acquisition at volume. Advertising Mail for charities carries a discounted rate. We confirm the applicable rate for your volume and advise if Partially Addressed Mail is a cost-effective alternative for cold acquisition.
ADDRESS
The Mailing People
Fitzherbert Road
Farlington
Portsmouth
Hampshire
PO6 1RU
